Why the workforce is prioritizing purpose-driven jobs

Danna Peña

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Why the workforce is prioritizing purpose-driven jobs
Now that employees are seeking careers that are more meaningful and personal, how are companies trying to keep up?

MANILA, Philippines – Dreams do come true.

The World Wide Web shows us that.

The Internet has exposed us to countless success stories of people coming from different races, educational backgrounds, and walks of life.

Further, the definition of success has evolved. Instead of fatter paychecks and achieving a higher status, success today has become more synonymous with honing your passion, following your purpose, and focusing on what makes you truly happy.

Now that the millennial workforce seeks careers that are more meaningful and personal, how are companies trying to keep up? Here’s the gist.

Being true to one’s self

Let’s face it: the 20- to 30-something workers of today don’t want to make the same career mistakes of previous generations.

Working long shifts to meet goals you personally don’t care about and missing out on time with loved ones just to earn is no longer an attractive hustle to the typical employee.

What matters now is pursuing your own purpose and self-fulfillment.

Because of this, companies have learned to provide more room for creativity in the workspace, as well as training opportunities for personal development.

Pay attention to your talents, your calling, and what you see yourself doing for the rest of your life. When you find a job that aligns with these and provides growth opportunities, go for it.

Making an impact

Today, employees crave jobs that make a significant impact to society.

Do you work hard to solve a customer’s problems or are you simply trying to meet a sales target? Do you write just to comply with a deliverable or do you aim to choose words that positively touch people?

Purpose-driven career paths entail honing personal talents to reap emotional benefits (a positive impact to yourself and society) with financial gains to boot.

Because of this, companies are now doing much more to contribute to society by proactively engaging in CSR efforts and egging their employees to participate alongside.

With the many problems the world deals with today, how do you contribute to society in your chosen career path?

Time is short

Being in the age of instant gratification has its pros and cons. Yes, more people are now empowered to start doing what they’ve always wanted to do. At the same time, reckless behavior, such as splurging too often and falling into the pressure of leading a lifestyle beyond one’s means, is becoming the norm.

Follow the career path you’ve always dreamed of. But be responsible and always have a backup plan in mind.

By all means, choose a job that fulfills your calling, but remember to protect yourself and your loved ones by being mindful of your financial requirements. – Rappler.com

Learn how you can build a fulfilling career with BDO Life. Visit www.bdo.com.ph/bdolife or email your resume to banca.recruitment@bdolife.com.ph.

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