MONEY TALK. The social network has confirmed plans to eventually make money off its Instagram acquisition.
MANILA, Philippines - Since Instagram's acquisition by Facebook, the assumption for Instagram's future has been that it will eventually shift into a money-making outfit for the social network. Facebook doesn't disappoint then, as the company has confirmed that monetization is in the cards for the photo editing and sharing service.
Facebook's Vice President for global marketing solutions Carolyn Everson told Business Insider that the company would eventually "figure out a way to monetize Instagram." Everson later added,"We will definitely be figuring out a monetization strategy. When that will happen, I can't comment, but it's going to happen."
Business Insider adds that, as Everson is the ad sales chief, monetization appears to have an implied meaning for advertising on Instagram. Facebook, however, declined to comment on whether "ads" and "monetization" were the same thing in the context of the discussion. - Rappler.com