A NEW GALAXY. Samsung's Galaxy S series unit sales hit a new milestone. Photo from Samsung Tomorrow Flickr at http://www.flickr.com/photos/samsungtomorrow/8379134928

MANILA, Philippines - The time for Galaxy S IV rumors is over. Samsung will be making a new bid for smartphone supremacy, saying it will reveal the Samsung Galaxy S IV in New York on March 14.

The announcement was confirmed by the Edaily news website (Korean), and Reuters has a translation of the pertinent portion.

Samsung's mobile division chief JK Shin was quoted as saying, "We introduced the Galaxy S III in London last year, and this time we changed the venue (to New York)... as we were bombarded with requests from U.S. mobile carriers to unveil the Galaxy S IV in the country."

March 14. Ready 4 the show? #UNPACKED twitter.com/SamsungMobile/…

— Samsung Mobile (@SamsungMobile) February 25, 2013

One of the Samsung Twitter accounts, @SamsungMobile, also teased the announcement online with the hashtag #UNPACKED.

Back in January, Samsung announced a milestone with over 100 million Samsung Galaxy S-type units sold since 2010. - Rappler.com