Facebook launches ‘I’m a Voter’ button in PH

Rappler.com

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Facebook launches ‘I’m a Voter’ button in PH
By selecting the button, Filipino Facebook users can highlight their status as a voter to their Facebook friends, without specifying who they voted for

MANILA, Philippines – Facebook announced on Friday, May 6, that 51 million Filipinos in the social media network will have the opportunity to share that they voted in the elections on Monday, May 9, thanks to an “I’m a Voter” button that will be available on the news feeds of eligible voters.

Facebook said in a press release that voters who log on to Facebook on Monday will see a “megaphone” message atop their Facebook News Feeds, with the option to click it and share that they’ve voted.

By selecting the button, Filipino Facebook users can “highlight their status as a voter to their Facebook friends, without specifying who they voted for.”

Facebook said this is the first Election Day “I’m a Voter” button in the Philippines. The use of the megaphone, furthermore, is a product of a partnership between Facebook and the Commission on Elections (Comelec) “to increase participation and social media engagement in this year’s elections.”

The Facebook Election Day megaphone had been used in the United Kingdom, Taiwan, Spain, and Singapore during their elections.

According to Elizabeth Hernandez, the head of APAC Public Policy at Facebook: “Facebook is the destination for authentic conversation about politics. It’s the best – and most popular – place for citizens to learn about candidates, for friends to debate political issues, and for candidates to reach voters.”

Facebook said that politics is “huge on Facebook, and with over 190 million Facebook interactions on the Philippine elections by more than 17 million Filipinos, the Philippines has been one of the most engaged elections globally on Facebook.”

The “I’m a Voter” button gives Filipinos the chance to “share that they’re taking part with friends and family – and encourage others to do the same.” – Rappler.com

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