Healing skin, healing lives

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Healing skin, healing lives
In the wake of disasters, Vaseline strives to help improve Filipinos’ skin health

MANILA, Philippines – The Philippines is no stranger to natural calamities. 

From 1995 to 2015, 130 million Filipinos were affected by natural disasters. In 2015 alone,
the Philippines was the 4th highest-ranking disaster-hit country in the world.  

While post-disaster efforts are usually focused on providing immediate relief, skin health is a commonly overlooked concern. Per the World Health Organization, skin disease was the 3rd cause of morbidity in Philippine evacuation centers back in 2009.

This is likely because exposure to harsh elements and overcrowded living conditions aggravate simple skin concerns like dry skin, cuts, and burns – turning them into serious skin health issues when left untreated. Simply providing the right personal care products for disaster victims can go a long way.

The mission to improve skin health

In 2015, Vaseline created The Vaseline Healing Project, an effort to provide product
donations, healing missions, and training programs for people in emergency situations.

In the same year, the project was established locally in response to thousands who lost their homes during Typhoon Haiyan. To date, it has reached 2.4 million people across 41
countries, including USA, Ecuador, South Africa, and India.

Together with Direct Relief and local partner IPIF, The Vaseline Healing Project launched a
medical mission and distributed Vaseline products to hundreds of residents living in the
resettlement area. Medical assistance was also provided for patients who had developed
skin problems such as dermatitis, impetigo, and fungal infections.

Most people see Vaseline Petroleum Jelly as a quick remedy for simple issues like chapped
lips, dry skin, or cracked heels. But it can also help address and prevent more pressing skin
concerns. It can stop bacteria from entering small cuts, soothe minor burns, neutralize
itchiness, and prevent blisters.

The Vaseline Healing Project continues to deploy aid efforts in critical areas of the
Philippines to help promote the importance of skin health.

Interested in contributing to this project? Contact Direct Relief here. – Rappler.com

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