The Bangko Sentral ng Pilipinas (BSP) is retiring its logo of 10 years to keep up “with the changing times.”
Social media users, however, think that the change looks quite dated.
From the flat and minimalist old logo with a stylized Philippine eagle, the new logo features a golden eagle with distinct details superimposed on a royal blue background.
The yellow gold color is said to represent the BSP’s aim of promoting inclusive economic growth.
“In contrast to the stylized eagle profile design of the current logo, th enew logo features a full-bodied Philippine eagle rendered in gold, taking inspiration from various wildlife photographs of actual Philippine eagles,” the BSP said on Friday, November 20.
BSP Governor Benjamin Diokno said that the new logo is “intended to represent the BSP as well as the Filipino people which it serves.”
While that may be the central bank’s intent, most Twitter users poked fun at the design.
“Whose boomer parent is to blame for these shenanigans[?]” said one user.
Another Twitter user likened the new look to the logo of the discontinued Gold Eagle Beer brand. – Rappler.com