SUMMARY
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MANILA, Philippines – Budget airline Cebu Pacific flew 3.53 million passengers in the first quarter of 2013, reflecting a 4.7% hike, slower than the double digit growths in the previous years.
Based on the data released by the Gokongwei-led airline on Thursday, April 18, the total passengers served in January-to-March was 160,000 more than the 3.37 million passengers during the same period in 2012.
The company attributed the increase to additional flights, network expansion, and its aggressive seat sale promotions.
The single digit-increase, however, was slower than the 11% overall hike in 2012, when total passengers reached 13.3 million.
Think tank Centre for Asia Pacific Aviation (CAPA) has previously noted that airline industry is heating up as competition became stiffer with newer and more aggressive players entering the field.
Popular destinations
Candice Iyog, the airline’s vice president for marketing and distribution, said that following regional routes registered the highest increase:
- Brunei, up 43%
- South Korea, up 34%
- Malaysia, up 18%
- China, up 15%
- Indonesia, up 13%
She added that the number of domestic passengers also rose in the following:
- Iloilo, up 29%
- Kalibo, up 22%
- Davao, up 20%
- Zamboanga, up 17%
“Cebu Pacific continues to link islands and countries, and provide lowest fare options so everyone can travel by air. Passenger growths in countries such as Korea and China, as well as regions like Iloilo and Davao, are particularly fulfilling. We remain focused on driving tourism to and within the Philippines in 2013,” Iyog stressed.
The company registered a net income of P3.57 billion in 2012, down 1.5% from P3.624 in 2011. – Rappler.com
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