Pinoy is part of ‘The Apprentice Asia’

Ira Agting
Filipino entrepreneur Jonathan Yabut joins the search for Asia's next business tycoon

PINOY APPRENTICE. Will Jonathan Allen Yabut survive 'Asia's toughest job interview?' Photo from

MANILA, Philippines – Filipino Jonathan Allen Yabut is part of the Asian franchise of reality talent show “The Apprentice,” airing May 2013 on AXN Asia.

The show, which has seen various adaptations from across the globe, will bring together top-notch entrepreneurs and businessmen from across Asia in a battle to conquer what is dubbed “the ultimate job interview.”

“The Apprentice Asia” is produced by Mark Burnett, creator of reality shows “The Voice” and “Survivor.” It will feature aviation tycoon Tony Fernandes of AirAsia as the Asian counterpart of multi-billionaire Donald Trump. Fernandes is tasked to evaluate the aspirants’ performance.

The winner will be given a one-year contract as the head one of Fernandes’s companies, along with a lucrative paycheck.

At the end of each episode, one hopeful will be sent home with the stern words, “You’re fired!,” leaving only one winner.

Watch the teaser for ‘The Apprentice Asia’ here:

Pinoy tycoon

“I am an extremely driven and passionate person. I always set my eyes on the prize, and as people would describe me — what Nate wants, Nate gets,” says 27-year-old Yabut on his “The Apprentice Asia” profile page.

Currently a senior product manager of a pharmaceutical company, Yabut has successfully revitalized the brand and broken records in sales in the company’s 30-year history. He was recognized as one of the top 7 marketers in the Philippines under the age of 35 in the 2012 Mansmith Young Market Masters Awards.

Yabut takes pride in being a Filipino and believes “Asians are the best” in the corporate world. –

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