BTS appointed South Korea’s special envoy, to attend UN General Assembly

South Korea’s President Moon Jae-in appointed BTS as “Special Presidential Envoy for Future Generations and Culture” on Wednesday, July 21. 

According to Korean news outlet Soompi, Blue House spokesperson Park Kyung-mi announced in a briefing that Moon named BTS the country’s envoy to “lead the global agenda for future generations such as sustainable growth and to expand South Korea’s diplomatic power to match its elevated status in the international community.” 

문재인 대통령은 지속가능한 성장 등 미래세대를 위한 글로벌 의제를 선도하고 국제사회에서 높아진 우리나라의 위상에 맞는 외교력의 확대를 위해 방탄소년단(@BTS_twt)을 '미래세대와 문화를 위한 대통령 특별사절(Special Presidential Envoy for Future Generations and Culture)'로 임명했습니다. pic.twitter.com/AFgUu0GPpD

— 문재인정부 청와대 (@TheBlueHouseKR) July 21, 2021

희망과 긍정의 에너지를 전파해온 방탄소년단이 대통령 특별사절로 펼쳐갈 활동은 포스트 코로나 시대 선도국가로서 우리나라 국가 위상을 제고하는데 크게 기여할 것으로 기대됩니다.#방탄소년단 #BTS #대통령특별사절 #유엔총회 #btsarmy #btsworldhttps://t.co/AksSmOWYMf

— 문재인정부 청와대 (@TheBlueHouseKR) July 21, 2021

Park, via The Korea Times, also said that BTS will “join various activities on such issues as the environment, poverty, inequality and respect for diversity.” 

The award-winning group will reportedly attend international conferences to represent South Korea, including the 76th UN General Assembly happening in September 2021. 

This will be BTS’ third appearance before the UN General Assembly. In September 2020, the septet, in a recorded message for the 75th UNGA, encouraged the youth to “live on” and cherish themselves during the coronavirus pandemic. 

In September 2018, BTS spoke before the UN for the first time to launch UNICEF’s “Generation Unlimited” campaign, telling the world’s youth to listen to their inner voice and resist pressure to conform. 

In 2017, BTS and UNICEF launched the “Love Myself” campaign. The movement, which aims to combat violence against the youth, has raised $2.98 million worldwide. In 2019, the group also led UNICEF’s “End Violence” campaign.  – Rappler.com