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For the second time, Korean superstars BTS will be at the United Nations (UN), albeit virtually.
The group will be joining the United Nations Children’s Fund or UNICEF for a “very special message” during the UN General Assembly, the agency announced in a Tuesday, September 22 tweet.
“It’s time to reimagine a better, fairer world,” said UNICEF in a tweet on their official account. The message before the UN General Assembly will air on Wednesday, September 23, at 9 am eastern time, 10 pm in Korea, and around 9 pm in Manila.
The Korean Committee for UNICEF told local media that the group’s “message of hope will be broadcast to the world at the high level meeting of the Group of Friends of Solidarity for Global Health Security,” a South Korean initiative that’s meant to help the UN respond to health security issues such as COVID-19.
BTS will “talk about the difficulties that future generations will face due to COVID-19,” according to Soompi.
The Korean group first addressed the UN in 2018 to launch UNICEF’s “Generation Unlimited” campaign.
The septet, the first all-Korean group to top the Billboard charts, first partnered with UNICEF in early 2017 for LOVE MYSELF, a global campaign that aims to protect children and teens from violence.
The partnership, then between BTS, its management Big Hit Entertainment, and the Korean Committee for UNICEF, included a deal where part of the income from the group’s album sales and other merchandise were used to funds programs to prevent violence and protect victims of violence.
Love Yourself is the title of BTS’s 2018 album.
The UN General Assembly, like most gatherings during the coronavirus pandemic, will be done virtually, with participants going online to join the meeting. – Rappler.com
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