k-pop

BTS breaks own record for most-viewed YouTube premiere

Rappler
BTS breaks own record for most-viewed YouTube premiere

BUTTER. BTS releases a music video for their latest single.

Screenshot from HYBE's YouTube account

The 'Butter' music video was released on Friday, May 21

BTS smashed their own record for most-viewed YouTube premiere on Saturday, May 22, after their latest release “Butter” hit almost 113 million views within 24 hours of its premiere.

The K-pop group previously set the record with their hit “Dynamite,” which counted 98.3 million views within the first day of its premiere in August 2020.

The “Butter” music video was released on Friday, May 21, and features the boys performing their signature dance moves in various settings. Just 40 minutes after it premiered on YouTube, the “Butter” music video already raked in over 14 million views. 

The group is set to perform the song live for the first time at the upcoming Billboard Music Awards at 8 am Monday, May 24, Philippine time. – Rappler.com