BTS' 'Map of the Soul ON:E' draws 993,000 viewers

Trust BTS to draw in nearly a million viewers to their latest concert, Map of the Soul ON:E.

According to BTS' label Big Hit Entertainment, 993,000 viewers from 191 countries tuned in to the virtual concert, which was held on October 10 and 11 at the Olympic Gymnastics Area in Seoul, and streamed online at various ticket price points.

With a minimum ticket price of 49,500 KRW (about $43), the concert brought in an estimated 50 billion KRW (about $43 million).

The show made use of augmented reality (AR) and extended reality (XR) technology to bring the stage to life, and fans were able to stream in multi-screen displays, which were available in 4K and HD.

The K-pop stars first did an online concert in June, with Bang Bang Con: The Live, which was viewed by an audience of 756,000 across 107 countries.

In July, Bang Bang Con earned BTS a Guinness World Record title for most viewers for a music concert live stream.

The success of Map of the Soul ON:E is only the latest in a string of milestones for BTS.

The group won the Best Pop award at the 2020 MTV VMAs in August – the first Asian act to do so.

In September, the music video for their single "Dynamite" broke 3 world records, holding the title for most viewed YouTube video in 24 hours, most viewed YouTube music video in 24 hours, and most viewed YouTube music video in 24 hours by a K-pop group. – Rappler.com