SUMMARY
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MANILA, Philippines – DJ Solange Knowles performed for lucky attendees of the store opening of British brand Joseph at SM Aura Thursday, October 30. Solange is the sister of music megastar Beyonce Knowles.
She played a host of crowd favorites, including Britney Spears’ “I’m a Slave 4 U” and The Cardigans’ “Lovefool.”
“It’s my first time here and what beautiful people! I had fun singing with all of you,” she told the crowd.
The store
Pricing is more premium at Joseph, with items being sold at around the five-figure range. The look – modern, basic, minimalist, with sleek, polished lines.
Take a look at photos of the store and some of the merchandise here.
The brand was founded by Casablanca-born hair stylist Joseph Ettedgui, who supported fashion through his first concept boutiques. His stores have championed designers such as Azzedine Alaia, Yohji Yamamato, and Kenzo Takada, founder of global brand Kenzo. – Rappler.com
Store photos all by Manman Dejeto/Rappler
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