SNEAK PEEK: H&M Beauty is coming to the Philippines

Vernise Tantuco
SNEAK PEEK: H&M Beauty is coming to the Philippines
Makeup, skincare, hair and body products – here's what you can get at H&M Beauty!

MANILA, Philippines – Good news beauty junkies, H&M Beauty is launching in the Philippines!

The beloved Swedish fashion brand launched its beauty department in stores abroad in 2015. Two years later, Filipinos can now get their hands on the products they’ve seen on beauty blogs and in magazines.

Like the clothes on its racks, H&M’s beauty department features a large collection of makeup in simple, chic packaging, all at affordable prices. The product prices range from P99 to P2,299.  

Infinity Impact Eye Colour (P349)

Pure Radiance Powder Blusher in Soft Russet (L) and Deep Brown (R) (P799)

Illumination Lustre Powder in Delicate Pearl (P799)

Matte and Cream Lip Colours in (top to bottom) Ziggy, La Vie En Rose, Criollo Cacao (P599)

Infinity Impact Eye Colours in (L to R) Greige of Innocence, A Pretty Penny, and Down to Earth (P349)

All-Day Liquid Foundation in (L to R) Chestnut, Ebony, and Warm Beige (P599)

Up for sale are face products – foundation, face powders, blushers, and bronzers – lipsticks, eye shadows and liners, nail polishes, and makeup brushes and tools. Because the launch of H&M Beauty in the Philippines coincides with the brand’s Autumn season, expect products that highlight glowing skin, strong jewel colors, and statement lips.

Aside from makeup, H&M Beauty will also have hair products like shampoos, conditioners, and treatments, and body products like hand creams, body lotions, and body wash.

H&M Beauty will launch at H&M’s SM Mega Fashion Hall branch on September 15, and will be available at the following branches within the month of September:

  • Robinsons Place Manila
  • SM City North Edsa
  • Festival Alabang
  • Ayala Center Cebu
  • SM Mall of Asia
  • Greenbelt 4


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Vernise Tantuco

Vernise Tantuco is on Rappler's Research Team, fact checking suspicious claims, wrangling data, and telling stories that need to be heard.