IKEA Philippines will be launching on Wednesday, July 7, “IKEA Family,” a club that will “reach, inspire, and support members in creating their dream home.”
Members – who can sign up for free – get access to benefits, rewards, experiences, and surprises from the home furnishing giant.
IKEA, in a media event, said it aims to register over 100,000 members in the first 24 hours of IKEA Family's launch.
As an incentive, those who sign up within 24 hours of the clubs opening are automatically in the running to win a P50,000 IKEA home makeover package that includes design consultations with IKEA’s interior designers.
Winners will be announced by July 10 via IKEA Philippines’ Facebook page.
Signing up for IKEA Family is free online. Log on to family.IKEA.com.ph via mobile devices or your computers to register for free. IKEA Philippines requires members to be at least 21 years old and with a valid Philippine mobile phone number to register.
Members, according to IKEA, get special in-store prices at the flagship IKEA Philippine store in Pasay City, earn points on the IKEA online store, and even get invites to pre-opening events.
IKEA, a Swedish brand, is known for its affordable and well-designed home furnishings. It’s set to open in the Philippines by the 4th quarter of 2021 – via an online e-commerce platform and a physical store at the Mall of Asia in Pasay City a little after. – Rappler.com