Campaigns get negative in final stretch

Raisa Serafica, David Lozada

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Netizens report desperate negative tactics used by candidates as the campaign season winds up

CANDIES FOR VOTES? Candidates apply different kinds of 'gimmiks' and techniques as the campaign period draws to an end. Graphics by Matt Hebrona.

MANILA, Philippines — Netizens reported desperate negative tactics used by candidates  as the campaign season wound up. 

Posted on various social networking sites, the reports ranged from poster violations and black propaganda to “epalitics” tactics.

Such campaign tactics characterize Philippine elections and they usually surface towards the end of the campaign period.  They are resorted to by candidates hoping to sway more voters to shade the circle across their names.

Epalitics

In the Philippines, “epal,” a term derived from the Filipino cliché kulang sa pansin,” could refer to politicians who use government-funded projects to promote themselves.  

This practice heightened during the campaign season, with politicians taking advantage of government projects to advance their campaigns despite warnings from the Commission on Elections (Comelec) to disqualify ‘epal’ bets. 


On the Anti-Epal facebook page, Jhun Silvestre posted a photo of a streamer thanking a number of politicians for the construction of a foot bridge.

Another photo on Facebook posted by Francis Rico Javier reported a case of poster violation in Pasig. Large posters allegedly sprouted within the vicinity of Pasig precincts just 3 days before elections.  

Aside from violating the Comelec’s elections rule prohibiting posters larger than 2×3 feet, the posters were allegedly superimposed over existing campaign collaterals. Local government funds were allegedly spent on them.



Black propaganda

Philippine elections are also marred by political mudslinging and black propaganda. In Imus, Cavite, comic strips linking incumbent Gov Jonvic Remulla to a case of misallocation of funds circulated.

Through a newsletter, Remulla denied the allegations and told people that government records can attest to his performance.  

Poll watchdog Kontra Daya – Mindanao also reported the labeling of left-leaning partylists and senatorial candidate Bayan Muna Rep Teddy Casiño as “rebels and communists.” They called it “black propaganda and harassment” against the progressive bets. 



Poster violations

Other posters found outside common posting areas assigned by Comelec have also been spotted plastered on billboards, hanging on live electricity wires and light posts.

Jhon Gorme posted on the Anti-Epal Facebook account a photo of senatorial candidate Nancy Binay‘s campaign ad emblazoned on a public monument in Bacoor, Cavite.


Binay performed well in surveys even if she has been widely criticized for not participating in senatorial debates.

In Pangasinan, posters of a vice gubernatorial candidate Arturo Lomibao were reported to have been slashed from their posting area, littered all over.  


SLASHERS.  Local politics is smeared with dirty tactics with posters either being slashed or thrown away. Photo taken from General Arturo Lomibao's like page

Lomibao, Alaminos Mayor Hernani Baraganza’s running mate under Liberal Party, is up against Jose Ferdinand Calimlim, the vice gubernatorial bet of the Nationalist People’s Coalition (NPC).

Empowered citizens

In Naga City, campaign volunteers of Camarines Sur congressional candidate Atty Nelly Villafuerte threw candies in one of her motorcades. 

CANDIES. Some Nagauenos cried foul when congressional candidate Nelly Villafuerte's camp threw candies in one of the motorcades. Photo grab from Twitter.

A vote-buying complaint was filed against the Villafuertes on Tuesday, May 7.

On the flip side, voters have been active in reporting and condemning negative practices that characterize the Philippine elections. 

In Cavite, some anonymous groups put up banners campaigning against vote buying. Some anti-vote buying posters were found all over Cavite. 

NO TO VOTE BUYING. Banners that campaign against vote buying have been put up all over Cavite. Photo by Tricia Villaluz.

 

– Rappler.com


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Raisa Serafica

Raisa Serafica is the Unit Head of Civic Engagement of Rappler. As the head of MovePH, Raisa leads the on ground engagements of Rappler aimed at building a strong community of action in the Philippines. Through her current and previous roles at Rappler, she has worked with different government agencies, collaborated with non-governmental organizations, and trained individuals mostly on using digital technologies for social good.