Social Good Summit
Social Good Summit

Social Good Summit 2016 in the Philippines trends

Rappler Social Media Team

SUMMARY

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Social Good Summit 2016 in the Philippines trends
Usually unsexy topics like tech innovation and social good do not gather much attention on social media but this summit helps prove there continues to be hope

MANILA, Philippines – What social good goal would you like to achieve in the year 2030? 

Rappler hosted the Philippine leg of the annual Social Good Summit for the 5th time, and this year, there was a new twist: the innovation process was taught throughout a solution-simulation forum where participants learned, connected, and took action! #HackSociety, an ideathon that harnessed the new democratic space in order to crowdsource “hacks” that aim to address core issues, was also introduced. 

Learn more about the previous Social Good Summit events in the Philippines:

The event, held at Green Sun Hotel, Makati on Saturday, September 24, was a treasure trove of bold insights on social good and tech disruption, and here’s a roundup of how netizens responded to the event:

A few days before the event, Rappler posed a few questions for its readers on Facebook. 

The first was on the challenges of tech innovation in this highly competitive environment. Click on the post below to see the conversation.

The second, held on the anniversary of the declaration of Martial Law, was on the challenges of free speech and the efficacy of social good campaigns online. Click on the post below to see this conversation, too! 

On the day itself, guests milled about the exhibit area and made good use of our selfie booths:

 

Main hashtag #2030NOW started trending locally on Twitter around 8:20 AM:


 

The hashtag climbed to third place around 9:37 AM:



One pint-sized powerhouse speaker really inspired the audience:



 

As participants broke out into their mini “hacking” workshops, Rappler’s reporters and social media producers made the rounds:




 

One participant had a pretty unique realization while going through the booths:


 

One of the hosts, journalist Atom Araullo, was quite the draw:


 

Our advocates came in all ages, too:


 

Around 1:34 PM, it was #HackSociety’s turn to trend nationwide:


 

Speaker actor Robin Padilla was undoubtedly a crowd favorite:



He even trended nationwide!


WORLD MAP. A map of the Social Good Summit 2016 events. Photo from +SocialGood

The summit happened in over 80 countries around the same dates. Interestingly, Mongolia was also holding its own Social Good Summit at the same time as the Philippines. 



By the time the event ended a little after 6 in the evening, Rappler’s social analytics app Reach revealed that the hashtags #2030NOW, #HackSociety, #XChange, and #NotOnMyWatch collectively garnered 418,792,137 Twitter impressions from 8 AM to 6 PM that day. (Twitter impressions are the estimated number of people who have seen these hashtags on their Twitter feed; bear in mind that #2030NOW, in particular, is an international hashtag and may have also been viewed outside of this summit’s context.) 

They also generated 2,685 Twitter posts, and had 937 unique authors during this time, peaking at 4 PM, around which time Robin Padilla began his speech. 

Furthermore, the Reach map reveals that the Twitter account @rapplerdotcom was the most influential in the conversation that day while, interestingly, @plus_socialgood – the Twitter account of the international +Social Good movement – connected the accounts of today’s participants with fellow social good advocates from other parts of the world. (Each circle represent a Twitter account, with the size of the circle corresponding with its influence; and a line between accounts is a direct connection between them.)

To those who participated at this year’s Social Good Summit, both online and offline, what did you think of the day’s events? What did you learn, and what will you commit to do for social good in the coming years?

If you missed it, you can watch the entire 2016 summit here. – Rappler.com

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