DOH video 'plagiarized' K-Pop song – SM Entertainment

MANILA, Philippines (UPDATED) – The agency of popular Korean pop group f(x) has accused the Philippines’ health department of plagiarism in its latest public service announcement (PSA) on teenage pregnancy.

In a statement reported by Korean news website MyDaily, f(x)’s agency SM Entertainment aired the side of the song's original publisher, saying the music of "Rum Pum Pum Pum" was plagiarized in the Department of Health's PSA. 

"Rum Pum Pum Pum" is one of the songs from f(x)'s 2013 album Pink Tape

SM Entertainment – the same agency of KPop groups Super Junior and Girls' Generation – said it has already started taking action on the issue, another Korean website No Cut News reported. 

Director Ivanhoe Escartin of DOH's National Center For Health Promotion told Rappler they will issue a statement on Wednesday, December 10. 

The 3-minute infomercial first posted on the Department of Health's (DOH) Facebook page on November 30 featured a song that talks about young relationships, sexual intercourse, and teenage pregnancy from the perspective of a teenage girl, a teenage boy, and an adult.

Netizens were the first to point out the similarities of the infomercial to the f(x) song. (READ: Netizens decry DOH anti-pregnancy video)

Disgusted and disappointed at DOH for using f(x)'s Rum Pum Pum without using credits. Omg. — Mara~~~ (@jaepoops) December 2, 2014

WTF DOH PH? THEY JUST COPIED F(X)'S RUM PUM PUM PUM AND PUT IT IN A CHEAP INFOMERCIAL https://t.co/iUumVtp7Vu the intention is good but no — - (@chixhyung) November 30, 2014

Watch both videos below: 

Aside from its similarity to "Rum Pum Pum Pum" DOH's song was also criticized for its negative take on teenage pregnancy. 

In one part of the song, the adult voice warned the teenagers of the consequences of teenage pregnancy, calling sexual intercourse a “sin.” The teenagers were also described as “gaga” and “bobo” (stupid).

DOH took down the video in less than 24 hours, but copies of it are still available online. (READ: Beyond Gaga Girl: Government PSAs available on social media

The National Youth Commission earlier asked the DOH to permanently remove the video from official platforms as its core messages "reinforce stigma, discrimination and sex negative attitudes among the youth and society in general." – with a report from Rachel Lee/Rappler.com

Jee Y. Geronimo

Jee is part of Rappler's Central Desk, handling most of the world, science, and environment stories on the site. She enjoys listening to podcasts and K-pop, watching Asian dramas, and running long distances. She hopes to visit Israel someday to retrace the steps of her Savior.

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