In campaign jingle, Alejano is ‘soldier of every Filipino’

Mara Cepeda

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In campaign jingle, Alejano is ‘soldier of every Filipino’

Magdalo Representative Gary Alejano highlights his bravery as a former soldier in his campaign jingle as a senatorial bet

MANILA, Philippines – Magdalo Representative Gary Alejano vows to fight for every Filipino in the radio jingle he launched on Monday, November 12.

The jingle, which Alejano also posted on his Facebook page, starts off with a trumpet and has an upbeat rhythm.

“Sundalo, sundalo ng bawat Pilipino/Alejano, Alejano/May laban, may puso/Ipagtatanggol tayo/Alejano, Alejano/Alejano!” are the first few lines of the jingle, which is sung by a chorus of men and women. 

(Soldier, soldier of every Filipino/Alejano, Alejano/He is brave, he has a heart/He will fight for us/Alejano, Alejano/Alejano!)

Alejano, who is running for senator under the Oposisyon Koalisyon, does not appear in the video, which contains only the lyrics of his campaign song.  

The jingle explains that Alejano, an ex-Marine who was part of the 2003 Oakwood mutiny and the 2007 Manila Peninsula siege before joining the political fray in 2016, will fight hunger and even corruption.

Alejano was also the first person to file an impeachment complaint against President Rodrigo Duterte, but it did not fly in the House of Representatives. (READ: Alejano slams House as Duterte puppet after losing impeachment bid)

The song also said Alejano will be as brave as a soldier in protecting the country’s sovereignty, an allusion to Alejano’s strong opposition to China’s claim over the West Philippine Sea, the part of the South China Sea that is owned by the Philippines.  

“‘Pag inaagaw ang Inang Bayan/Alejano ang siyang lalaban/’Pag nagugutom ang taong-bayan/Alejano ang siyang lalaban,” goes the jingle.

(When the Motherland is being taken/Alejano will fight for her/If the people are hungry/Alejano will fight for them.)

The song ends with a man saying, “Gary Alejano, sundalo ng Pilipino (soldier of the Filipino).”

Alejano has so far performed poorly in pre-election surveys, failing to land in the so-called winner’s circle. But he is unfazed as he banks on Magdalo’s regional organizations to help more voters become aware of him. –

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Mara Cepeda

Mara Cepeda specializes in stories about politics and local governance. She covers the Office of the Vice President, the Senate, and the Philippine opposition. She is a 2021 fellow of the Asia Journalism Fellowship and the Reham al-Farra Memorial Journalism Fellowship of the UN. Got tips? Email her at or tweet @maracepeda.