sports brands

Nike App launches in Southeast Asia, India

Martin Mendoza
Nike App launches in Southeast Asia, India

PERSONALIZED. App users can get product recommendations based on what they love.

NIKE

Filipino sneakerheads can check out the Nike App, which provides members with personalized access to the best of the brand

There’s more shopping fun and ease for Filipino sneakerheads.

Nike has officially launched the Nike App – the company’s fastest growing platform – providing members with personalized access to the best of the brand.

The free Nike App, which launched in the Philippines, Singapore, Thailand, Malaysia, Taiwan, and India, connects its members to products, tips, rewards, and other exclusive experiences, all tailored to their individual preferences. 

A digital Nike hub in the palm of your hand, members receive product recommendations based on what they love, with fast and secure checkout.

“The launch of the Nike App marks a critical expansion of Nike’s digital ecosystem in Southeast Asia and India,” said Sanjay Gangopadhay, VP of Nike SEA&I.

“Through this launch, we are creating meaningful relationships with our local members, and inspiring and equipping them to move,” he added.

Nike’s growing ecosystem in Southeast Asia and India allows consumers to shop not only at physical Nike stores, but also online through the Nike App, Nike.com, SNKRS Web, and the official Nike stores with digital partners such as Lazada.

Members of the Nike App will have exclusive access to the latest product drops, which include key styles such as Air Jordan 1, Air Force 1, and Air Max. To kick off its launch, members can get early access to Space Jam products, exclusively on the Nike App.

Moreover, app users will unlock exciting rewards through their personalized “Member Wallet”, where they can find exclusive promotions, access to events, and more.

Members will also have access to stories, training guides, and other inspirational content available only in the app. 

By downloading the Nike App on or before July 22, consumers will receive a 10% discount off their next purchase within the app.  – Rappler.com

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