ZTE gets competitive with impressive smartphone lineup

Michael Josh Villanueva

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China-based ZTE plans to make a dent in smartphone space with release of impressively specced smartphone lineup

ZTE GRAND SII. ZTE unveiled a new flagship smartphone at CES 2014. Photo by Rappler / Michael Josh Villanueva

LAS VEGAS, USA – ZTE, the China-based electronics company, more notable for their telecommunications infrastructure solutions (and in the Philippines for the ZTE-NBN broadband scandal) plans to make a dent in the consumer electronics space this year. 

The company hit the 2014 Consumer Electronics Show (CES) in Las Vegas with a bang this week unveiling a new flagship smartphone – the Grand SII, new Nubia smartphones, a mobile hotspot with built-in projector and a new smartwatch. 

The company calls the Grand SII its first high-precision voice phone, PR speak for innovative voice control features that allow you to do a host of tasks like unlock your phone, and take photos. The 5.5-inch phone comes with 2.3GHz Qualcomm Snapdragon 800 processor, a Full HD display, 2GB of RAM, 16GB of space and a 3000mAh battery. It runs on Android 4.3 Jellybean. 

ZTE nubia 5S. The camera app on the nubia 5S allows you to separately set an autofocus point and spot metering point. Photo by Rappler / Michael Josh Villanueva

ZTE also unveiled the nubia 5S and nubia 5S mini. 

Nubia is a ZTE sub-brand for its smartphone line that sets itself apart with its photo abilities. The flagship nubia 5S is a 5-inch phone with a Qualcomm snapdragon 800 processor, 2GB of RAM and 32 or 64GB of space. It comes with a 13MP camera, a sapphire lens, optical image stabilization and a Sony RS sensor. The camera shoots photos at f/2.0 and can capture 4K Ultra HD video. 

The slightly smaller 5S mini is a 4.7-inch device with less superior specs, an APQ quad core 1.7GHz processor, 2GB of RAM, and 16GB of space. Its camera shoots at f/2.2 and doesn’t have OIS like the 5S. 

ZTE also launched a 5.7-inch phablet called the Iconic Tablet. – Rappler.com 

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