MANILA, Philippines – Apple is gunning to overtake Spotify and other music streaming services in the Philippines, not only by attempting to provide a superior service, but also through competitive pricing.
While priced in the US at $9.99 for a single user and $14.99 for a family of 6, Apple Music's post-trial subscription fee in the Philippines is set to $2.99 or $4.99 for a family of 6. (READ: Apple Music launch: What you need to know)
At current exchange rates, Apple Music and Spotify are priced around P5 apart, with Spotify in the Philippines costing P129 ($2.86) to Apple Music's P134 (US$2.99).
With Apple's free 3-month trial now out and about, it may end up being all up to personal preference what prospective music listeners will flock to eventually. For now, it seems Philippine music fans have the best of both worlds at their virtual fingertips. – Rappler.com
$1 = P45
Victor Barreiro Jr is part of Rappler's Central Desk. An avid patron of role-playing games and science fiction and fantasy shows, he also yearns to do good in the world, and hopes his work with Rappler helps to increase the good that's out there.