MANILA, Philippines – Is the new Department of Tourism (DOT) commercial unoriginal? Netizens on social media were quick to point out the striking similarity in concept between the new heartwarming ad from the DOT and a South African tourism video.
"Sights", the Philippine ad, features a Japanese retiree, M. Uchimura, traveling across the Philippines and experiencing iconic sights and landmarks such as the Banaue Rice Terraces and the Paoay Sand Dunes.
At the end of the video, viewers find out that Uchimura is blind, highlighting the fact that more than just the sights, the Philippine experience is felt.
Several netizens pointed out that the theme, complete with the revelation at the end, is similar to a South African tourism ad.