The best quotes from #ThinkPH 2015
On April 30, Rappler hosted #ThinkPH The Next Big Idea: Platform Thinking. At its heart, this event sought to redefine what a platform was.
In the context of traditional media, a platform is a medium through which a person can influence others. It can be anything from a television or radio show to a newspaper or magazine column. Through the given platform, the content creator can shape how his audience thinks or feels.
The Internet has forever changed what a platform is. Now a platform is no longer just a one-sided megaphone through which a person can amplify his voice. Instead, a platform is anything that enables two sides of a marketplace to get value from one another.
Perhaps the best example of this kind of platform is Uber, which allows passengers to get a ride on demand from drivers who are themselves driving at their own convenience.
Platform thinking, then, is an attempt to improve the value that stakeholders in a platform get from one another.
This year’s #ThinkPH speakers shared their best practices on platform thinking, as well as why they think entrepreneurs and professionals must adopt them.
The speakers at #ThinkPH successfully redefined what a platform is. They also conveyed how important it is for businesses and organizations alike to view things from this perspective, or to embody platform thinking.
It is now the most opportune time to think in terms of platforms. The distinction between producers and consumers is now gone – most people vacillate between the two. The vast majority of Twitter users, for example, push out tweets to the world as well as read the tweets pushed out from others. Platforms, in effect, are ubiquitous.
Platforms are especially important in the Philippine context. There is an emerging middle-class, who have access to mobile phones and affordable Internet. The start-up scene is growing faster than ever, and large corporations are now looking to them for sources of inspiration. International tech companies present in the Philippines, like Uber and Google, are also paving the way for businesses built on platforms.
Given that platforms enable stakeholders to get value from one another, it is truly high time that entrepreneurs and professionals find ways to optimize this exchange. – Rappler.com
Rappler Business columnist Ezra Ferraz brings you Philippine business leaders, their insights, and their secrets via Executive Edge. Connect with him on Twitter: @EzraFerraz
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