SUMMARY
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Globe has released their first ad featuring their newest (and arguably most-hyped) endorsers BLACKPINK.
The ad, released on Sunday, December 27, features the girl group’s members Jenni, Jisoo, Rosé, and Lisa appearing in what may as well be a mini-music video for a song about “reinventing your world.” The video promotes Globe’s Unli-fiber, LTE-advanced, and 5G services.
BLACKPINK was announced as the telco’s endorser on December 1, with CEO Ernest Cu saying “we want to bring our customers nothing less than the best in entertainment.”
It’s been a banner year for the girl group, who released several hit singles in the lead up to their first full album The Album in October, and soon after starred in a Netflix documentary, BLACKPINK: Light Up The Sky.
They will be holding a livestreaming concert, The Show on January 31. – Rappler.com
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