Philippine economy

Shopping, winning at The Great Greenbelt Sale
Prepare your wallet and running shoes for this July's 'The Great Greenbelt Sale'!

SHOP 'TIL YOU WIN. Luxury brands are on sale until July 14. All photos courtesy of Ayala Malls

MANILA, Philippines – At 9am on a Saturday, the gleaming marble halls of the posh Greenbelt 5 mall in Makati City are usually dark and quiet; remnants of the previous night’s shopping activity swept away. The mall would open two hours later.

But last Saturday, June 29, the opposite was true: at 9am, the Greenbelt complex was awake with the sound of stilettos on the marble floor, the air filled with excited buzz for the day ahead. 

They had good reason: it was the first day of “The Great Greenbelt Sale,” an annual fashion and shopping extravaganza where Greenbelt’s local and international luxury brands go on sale. Fashion- and art-related events complement the shopping spree, making the activity more enriching.

SHOE AND BAG BUZZ. Get your dream shoes or bag now that they're at a discounted price

Greenbelt offered the early shoppers a warm cup of coffee courtesy of Dolce Gusto. HSBC Gold, Platinum and Premier cardholders also enjoyed special privileges, such as more than 80% off some of Greenbelt’s most luxurious brands.

The raffle and the race

PRIZES, PRIZES. Shoppers can win Stella Luna shoes, an Audi A4 or a travel package to Bohol

Launched last June 29 were two promos that will run with the sale: The Ultimate Greenbelt Raffle and The Great Greenbelt Shopping Race.

In The Ultimate Greenbelt Raffle, for every P1,000 purchase, a shopper gets the chance to win an Audi A4 and a shopping and dining spree worth P50,000.

WINNING BLOGGERS. (From left) Cheyser Pedregosa of; Michelle Suarez, Greenbelt marketing associate manager; and Kaye Rey of at the June 28 blogger race


The Great Greenbelt Shopping Race is an Instagram-based activity that puts fashion, shopping and social media together.

To participate:

1. Like the Greenbelt Facebook fan page 

2. Follow Greenbelt on Instagram [@ilovegreenbelt]

3. Go to Greenbelt and do the tasks listed here.

While doing each task, take a photo of yourself and post it on Instagram. Tag @ilovegreenbelt and use the hash tag #GreenbeltShoppingRace.

4. Winners will be announced in the Greenbelt Facebook fan page. [Click here for the fine print.]

Prizes up for grab are Stella Luna shoes, shopping sprees, an Audi A4 and travel packages to Bellevue Resort Bohol.

Cool closing

The Great Greenbelt Sale ends on July 31 [as of July 5, 7:45pm].

On July 13, 7pm, shoppers will be serenaded by The Little Singers of Monaco, a world-renowned boys’ choir with members ranging from 10 to 18 years old, at The Gallery in Greenbelt 5.

ABZORBED. An art installation puts style and fashion in a new perspective

Shoppers can also visit Zorbs of Fashion, an art and fashion installation at the Greenbelt 5 Fashion Walk. – With reports from Peter Imbong/

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